A few years ago I planted some freesia bulbs in the iris bed in front of the house. Only one seemed to come up so I watched as the stem and leaves formed. I looked at the tag from the package and freesia has blades, not leaves. This plant did look interesting, though, so I let it grow. This is what that one interesting plant has become in a few years. It's called Echinacea or purple cone flower. It is a perennial so it comes back every year. Finch are fond of the seeds, too.
The orange butterflies are the most attracted. This is the Great Spangled Fritillary. They also like the nectar of black-eyed Susans and thistles. The caterpillar feeds on violets. I have a good amount of wild violets around the more fertile areas of my land. With a host plant for the caterpillar and a nectar plant for the adult, they have a reason to call my yard home.